What have you been doing to build your online audience so far?
Are you focused 100% on licensing or trying other things?
Where can people find your music online?
How are you making sure they find it?
Chances are, you can relate to Jason’s answers…
We’ve all been there.
Here’s my two cents on the subject.
1- Choose ONE platform and one platform only.
Could be Spotify or AudioJungle or your Twitter account or your website.
But it needs to be just one.
2- Brainstorm ideas.
Block out 50-minutes to brainstorm all the possible ways you could drive traffic to that platform.
And yes, it needs to be 50 minutes.
Why?
Because you need those 50 minutes to really get creative.
Try to be as creative as you are in the studio 😉
Optional but highly recommended: do the exercise with pen and paper.
Pro tip: there’s no stupid idea. At this stage, you should write down everything that comes to mind.
3- Take a step back.
Set a reminder to review in 2-3 days.
4- Decide what’s important.
Block out 30 minutes or so to review your list from 2-3 days ago.
For each item on the list, rate how much you think you’ll enjoy doing it and how much you think that strategy is worth your time, energy and possibly money.
Here’s a template you can use.
Pro tip: try rating from 1 to 10 without using a 7.
5- Start doing.
Based on your ratings, what seems like the best “I’ll enjoy doing it / It’ll have the most impact” option?
Start getting those things done.
Commit to your strategy the next 12 weeks and you’ll make progress.
6- (Optional) Share your list….
Share your list with me or an accountability partner.
Check-in every week:
- what have you done?
- what have you learned?
- what are you going to do next week?
This is optional but I can’t recommend the process highly enough.
It’s the first step in the right direction 😉
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